Now Hiring: Marketing & Social Media Coordinator (Contract-to-Hire)
Location: Edmonton or Calgary
Type: Initial 3-month contract, with potential to transition into a permanent role
Compensation: Contract-based for the first 3 months, with the potential to move into a permanent position. Hours and rate negotiable based on experience and availability.
Start Date: Flexible
About Hexagon Board Game Cafe
At Hexagon Board Game Cafe, we believe in Creating. Rewarding. Connections.
We’re more than just a coffee shop and board game cafe. We’re a place where people come together to connect, play, and create lasting memories. Our mantra guides everything we do, from curating an incredible game library to creating memorable experiences for our guests.
We’re passionate about building a welcoming, vibrant community of board game lovers and coffee enthusiasts, and we’re looking for someone who shares that passion to help bring our brand to life through thoughtful, engaging marketing.
About the Role
Hexagon Board Game Cafe is looking for a creative and organized Marketing & Social Media Coordinator to help execute our marketing initiatives across digital and in-cafe channels.
This role is ideal for someone who enjoys balancing creativity with organization. You’ll work closely with our leadership team to bring marketing ideas and campaigns to life, turning concepts into polished, customer-facing content across social media, email newsletters, our website, Google Business Profile, and in-cafe materials.
The ideal candidate can take a project brief or campaign goal, understand the intended outcome, and confidently turn ideas into high-quality deliverables while maintaining Hexagon’s brand voice and visual identity. You’ll manage assigned projects, keep timelines on track, and ensure details are handled before content goes live.
This role requires someone who is creative, detail-oriented, and comfortable working independently. Strong writing skills, visual judgment, organization, and follow-through are essential. You should enjoy bringing structure to creative work and take pride in producing polished materials that represent our brand.
We’re currently offering this position as a contract role for an initial three months, with the intention to transition the right person into a permanent position. If you’re looking for a role where your work directly impacts a growing local brand and community, we’d love to hear from you.
Key Responsibilities
Social Media & Community Management
- Create, write, and schedule engaging content across Instagram, Facebook, and TikTok that reflects Hexagon’s brand voice and visual identity.
- Write thoughtful captions, promotional copy, and social media content that connects with our community and highlights events, products, and experiences.
- Create and edit short-form video content for Instagram Reels and TikTok, including capturing behind-the-scenes moments, events, and engaging content for our community.
- Collaborate with our social media photographer and other creative partners to turn photo and video assets into effective marketing content.
- Plan content calendars and ensure social media content aligns with upcoming events, promotions, and business priorities.
- Monitor comments and direct messages, and engage with our online community in a friendly and brand-consistent manner.
- Respond to Google reviews in a timely and thoughtful way to help maintain a positive online reputation.
Marketing Coordination & Execution
- Bring marketing campaigns, promotions, and ideas to life by turning concepts into polished, customer-facing content.
- Manage assigned marketing projects from planning through completion, including organizing timelines, preparing materials, and completing final quality checks.
- Coordinate marketing initiatives across social media, email, website, Google Business Profile, and in-cafe materials.
- Keep projects organized, meet deadlines, and proactively communicate progress or challenges.
- Review all work for accuracy, brand alignment, and quality before publishing.
- Collaborate with our creative partners, including photographers and videographers, to support marketing initiatives.
Email & Website
- Write and distribute regular email newsletters highlighting upcoming events, new games, product announcements, and promotions.
- Keep our Shopify homepage, Linktree, and website updated with current promotions and seasonal content.
- Maintain and update our WordPress website as needed.
Brand & Creative
- Create digital and print marketing materials, including posters, flyers, menus, and promotional assets.
- Maintain visual consistency across marketing materials and customer touchpoints.
- Assist with planning and executing paid social media campaigns.
- Monitor marketing performance and identify opportunities to improve engagement and reach.
What We’re Looking For
Required:
- Experience managing social media accounts for a business, brand, organization, or creator.
- Strong writing and communication skills with excellent attention to grammar, spelling, and tone.
- Strong copywriting skills with the ability to create engaging captions, promotional messaging, and newsletters.
- Experience creating and managing content for platforms such as Instagram and TikTok, with an understanding of platform-specific best practices.
- Excellent organizational skills and the ability to manage multiple priorities and deadlines.
- Ability to work independently, manage assigned projects, and keep tasks moving forward without requiring frequent direction.
- Strong attention to detail and pride in producing polished, accurate work.
- Strong visual literacy with an eye for branding, composition, and creating content that feels cohesive and engaging.
- Ability to take feedback, apply it thoughtfully, and continuously improve.
- Comfortable collaborating closely with the management team and creative partners.
- Genuine enthusiasm for board games, cafés, and community-focused businesses.
Preferred (but not required):
- Experience planning and executing marketing campaigns.
- Experience using social media analytics to evaluate performance and improve content strategy.
- Experience creating short-form video content and editing Reels/TikToks using tools such as CapCut, Premiere Pro, Final Cut Pro, or similar.
- Strong graphic design skills using Canva, Adobe Creative Suite, or similar software.
- Experience writing email newsletters.
- Familiarity with Meta Business Suite or social media scheduling platforms.
- Experience with Meta Ads Manager.
- Familiarity with Shopify and WordPress.
Perks and Benefits:
- Staff discounts on food, drinks, and most retail merchandise.
- Flexible scheduling with opportunities to grow the role over time.
- Comprehensive benefits package (including dental, vision, and extended health) available to full-time employees once transitioned to permanent status.
- The opportunity to help shape the voice of a growing local brand and one of Alberta’s favourite board game cafes.
- Work alongside a passionate, creative team that cares about connection, both on and off the board.
Position Details
- Contract-to-hire position, beginning with an initial 3-month contract.
- Hours are negotiable based on experience, availability, and workload.
- Flexible schedule with a combination of remote work and occasional on-site visits to our Edmonton and/or Calgary locations.
Compensation
- Competitive compensation based on experience, qualifications, and scope of the role.
- Estimated range: $25–$35/hour equivalent, depending on experience and skills.
- Compensation may be adjusted upon transition to a permanent role.
How to Apply
Please email the following to kellie@thehexcafe.com:
- A brief introduction or cover letter
- Your resume
- Examples of your past marketing, social media, writing, graphic design, or content creation work
- Your favourite board game and why you love it
Marketing & Social Media Coordinator Application – [Your Name]
Hexagon Board Game Cafe is an equal opportunity employer. We thank all applicants for their interest; however, only those selected for an interview will be contacted.